Art has a special place in my heart. It is indeed one of the things I look forward to whenever I travel. From fabulous art museums to the unpopular streets – gazing at such creative pieces is one of my simple joys in life. But I didn’t know there’s more to just appreciating art. Not until I attended Art TAP’s event recently.

The Art Society of Traders Apprentice Pilipinas, popularly known as Art TAP, held its first art event last June 18, 2016 at the Metropolitan Club, Makati entitled Art as a Form of Investment. I learn a lot about history and culture though the arts, which are some reasons why I love it, but attending the said event is the first time I get to discover art in a different perspective – as a form of investment.


Arts for Sale

Main event highlight included talks from Cecillio Tobillo and Rocky David that provided guests fundamental knowledge on the process of art collecting and investing followed by some art mentorship and Q&A round table discussions. A number of art pieces from local artists were sold and some special collection were auctioned.


Art Gallery Owner Cecilio Tobilio Discussing the 5 W’s of Art Collecting

Art is a form of investment.

Art is a form of real investment simply because certain pieces can increase in monetary value over time. How much can an art increase its value? There’s really no exact formula and the growth potential of art pieces are not all the same – some may do appreciate in value while others may probably not. One good example I’ve heard is the case of Ronald Ventura whose three-by-four art piece in 2003 costs around PHP15,000. But after winning some competitions, his works of the same size are now being sold for around PHP10,000,000.


Arts for Sale

Art is the next big thing.

According to Cecillio Tobillo, guest speaker and hardcore art collector himself, art is the next big thing in the Philippines. Since at the moment only 1% of our population is involve in the art scene, there’s really a huge market to be reached out there.


Right now, I’m very glad to visit places where I can view and get lost myself with some astonishing arts. But I would probably want to own some pieces in the future. This is why I was so glad to discover the 5 W’s of Art Collecting discussed by Mr. Tobillo.

The 5 W’s of Art Collecting

If you learn what kinds of art to collect, there’s a great potential that you can make it as a form of huge investment. If you’re new to the art scene and you’re interested to make art as one of your investment portfolios, remembering the 5 W’s of art collecting below might help you.


1. WHAT to collect?

Foreign or local? Masters or contemporary? Tradional or modern? I very much agree with what Mr. Tobillio said, buy that piece of art that connects to you. Buy that art work that you can stare at blankly with much joy. When it comes to investment, Mr. Tobillio advised to bank on contemporary arts because of its promising growth potential.

2. WHERE to source art?

Aside from art galleries and exhibits, you can source art in art fairs, auction houses, garage sales, thrift shops and fellow collectors. Having an art gallery himself, Mr. Tobillo recommended to ask permission to check out stock rooms when going at a gallery.

3. WHO to collect?

Don’t buy art because its artist is simply famous. Again, as previously mentioned, buy that art made by an artist you can connect with. In the unfortunate case that the value of the piece you bought might not grow that much, you will not regret buying it because you can enjoy it hanging in your wall.


Art auction with a starting bid of PHP10,000.

Personally for Mr. Tobillo, he considers buying from artists meeting the following criteria:

  • Fine Arts Student/Graduate
  • Fulltime Artist
  • Won/Finalist in Painting Competitions
  • Has his or her own distinct style.

4. WHEN to collect?

If money is not an issue to you, buy any time you want. But if not, one good tip I discovered is to get art works from artists when they are still young because at that time, price is still much lower.

5. WHY collect?

First and foremost, you collect because you have a genuine affection for art. The next great reasons are probably to help artists, especially our local artists, and make the art community alive!


“Fine and Mellow” by Keith Paras sold at PHP26,500

Art Auction

During the event, an art auction was also held.  It was my first time to witness an art auction and it was really fun! It feels so great to see people give so much value to art. Art pieces from hardcore and well-known collectors Tony Herbosa and Kevin Khoe were the ones auctioned with a starting bid of PHP 10,000.


“Naperi” by Ronante Maratas sold at PHP16,000

Arts Sale

Amazing works costing PHP 5,000 and below made by our very own local artists were also showcased in Art Tap’s event. It is actually the intention of Art Tap community to provide a bridge between artists and buyers. Aside from helping local artists, it is their way to better promote art in the country.


Art buyer meets artist behind the painting she bought.

Socialize with Artists and Art Collectors

It’s not everyday that I get to meet people with the same passion for art. More so, it’s very rare that I get to talk to artists themselves which I was able to do during the event. As talented as they are, the artists that I met are very humble and attentive, enthusiastically answering my questions. I even got tips on buying and preserving art works from them!


Artists discussing some “art” tips with me. Photo by Ms. Kali Alaia.

Mingling with art collectors and artists was more than a learning experience for me – it was a blast! And I do hope I can collect arts from my travels.

Tip: Whether you are a collector or an artist, you can join Art Tap Community in Facebook. Many artists post their works and many collectors do grab awesome deals there.



  1. Reply


    June 21, 2016

    I love art too! The Arts in general even. Looking at a particular painting is more than meets the eye. Often, there are stories waiting to be told. A lot of people are apprehensive to buy art because they are expensive but I agree with you. It is worth it. 🙂

  2. Reply

    Kathy Kenny Ngo

    June 21, 2016

    ART has always been a big thing since the time of Monet and the Renaissance period. It is not the next big thing. It has always been a thing, its just that it can be quite a pricey investment.

  3. Reply

    Rowena Rose Conde

    June 22, 2016

    What I love about this event is they discuss about collecting arts 101. It would really art collectors specially those who want to start up

  4. Reply

    Charm Gamboa

    June 22, 2016

    Some people doesn’t appreciate art the way you do, and I agree that it is an investment also. Sometime to appreciate a creation, you have to think deeper and makes you love the art in front of you. Salute to all the hard working artists.

  5. Reply


    June 22, 2016

    Looks like you had a great time. I love looking at paintings and sometimes buyinh small pieces. Art tap is doing a great job in marketing our local artist. I also agree that collecting art is a great investment. Kudos to you for the informative ways on how to collect and invest in art.

  6. Reply


    June 22, 2016

    I love art but I’m not really an artist in a creative way. But reading this made me more curious about art, especially when you mentioned Art is a form of investment.. Yes, I agree because art is a big thing as well. Artists earn through their art and even collectors do earn. Because of this, I’m taking into consideration art as one of my to-investment list.

  7. Reply


    June 22, 2016

    Art as a subject is very broad that’s why I am interested with people who knows how to appreciate art, like these paintings. Aside from being a great investment, paintings for me are stress reliever too. It makes me think out of the box and makes my imagination bolder.

  8. Reply


    June 22, 2016

    How come I missed this event? I love Arts and fan of collecting in ever destination I go to, if I can. 🙂

  9. Reply

    Adel C

    June 22, 2016

    Art as an investment is like a piece of jewelry to me. It’s both valuable and the finer the piece, the more value it will have thru time. What I like about this event you’ve shared is how it can help promote our local artists. I guess, it’s hard to market your work especially when you’ve just started.

  10. Reply

    Maaya Legaspi

    June 22, 2016

    Wooow. And here i am thinking collecting art is just for the rich. Hehe. I love going to museum but i dont think im the type who appreciates art in a very deep sense. There are just some art i can connect and some are just plain to me. It would also be fun to see an art auction up close. You’re lucky to have witness it! Hehehe

  11. Reply


    June 22, 2016

    At the end of the day it is best to buy art from fellow filipinos to help our local artists. I have friends who buy art and it really is a good investment but I have heard that it is hard to part ways from artworks that they like just to sell it again.

  12. Reply

    Justine Galang

    June 25, 2016

    One thing that a person shouldn’t lose is art. It’s good that there are still people like you who appreciate art, especially paintings. I believe that there is a deep meaning behind those paintings and that’s what I love about it.

  13. Reply

    Celeste SunDragonLady Choi

    June 30, 2016

    Great pieces of art. I really enjoy art as well, and can get pretty lost in some of the collections when I am visiting the art museum here in Dallas. No matter how many times I go, it can never get too boring. I see something new each time. A piece from a different perspective. Great post thanks a ton for sharing. 😉

  14. Reply


    July 1, 2016

    Thank you for sharing the knowledge Arrianne! I learned a lot about art collection. Remember when we went to National Museum and discussed about how we feel sorry for local artists now that are not given enough chance to be recognized? This talk and your post would surely help our local artists tap the art collectors and art enthusiasts. Understanding the value of art and art collection will really help them be recognized faster.

    Louise | Tales & Escapades

    • Reply

      Arrianne Guzman

      July 3, 2016

      Yes, I remember! 😘 I was really glad to know there is this thriving community for our local artists. Hope they’ll continue to get more support. See you soon! 😘